Sapphire is the birthstone for those born in the month of September, although its popularity extends far past the ninth month of the year. Did you also know sapphire is also a traditional anniversary gift for four wedding anniversaries? Learn more about this beloved, royal blue stone below. 

Sapphire Folklore
Folklore tells that sapphires will protect loved ones from envy and harm and grant the wearer spiritual enlightenment and inner peace. They are believed to offer healing properties for rheumatism, colic, and mental illness. Sapphires are also considered an antidepressant.

Sapphires to Celebrate Anniversaries 
For couples looking for a traditional anniversary gift, sapphires are given for the 5th, 23rd, 45th and 65th wedding anniversaries. Couples celebrating these milestone anniversaries might consider a sapphire anniversary band that can be worn with the bridal set. 

Comments | Posted in Blog By Ashley Stephens

Thursday, September 6, 2018 2:26:36 PM America/Los_Angeles

Your engagement ring is likely one of the most precious items you own— both in terms of sentimental and financial value. By simply incorporating a few precautions and maintenance habits now, you will ensure your engagement ring shines for years to come!

We are sharing  key tips to kep your engagement ring as dazzling as the day you first put it on! 

Clean your ring at home with mild solutions.

Regularly wash your ring at home by soaking it in a mixture of warm water and mild dishwashing liquid for roughly 30 minutes before gently scrubbing it with a soft bristle toothbrush.

You can also clean metals and precious stones with baking soda with its mild, non-abrasive consistency that makes it perfect for cleaning. Simply pour a bit of baking soda into a bowl and mix it with a bit of warm water to create a soft paste. Take off your ring and use your fingers to gently rub the paste around the stone, the setting, and the ring. Rinse the ring in warm water and dry with a lint-free cloth.

Have a go-to safe spot.

Whether you always take your ring off to sleep or shower, or if you only remove it when you really must, it's wise to have a designated spot for it. Whether you choose a specific area in your jewelry box, or a small dish on your dresser, having a go-to location will cut down on the chances of forgetting where you put it. 

Consider adding an alternative ring to the mix.

Many brides are choosing to rely on a “backup ring.” This ring is an alternate ring to your engagement ring that is often less valuable and can be worn without worry of it getting lost or damaged.

When you don't want to put your engagement ring at risk (a long day at the beach or gardening, for example), leave the real bling at home and opt for an alternative ring.

Avoid contact with harsh chemical residue.

Chemicals from everyday products (not just harah cleaners— even the ones in perfume, sunscreen, and lotion) can add residue to the ring and diamond, which can cause potential damage. Make it a habit to remove your ring before applying products that may be made with harmful chemicals.

Restore shine to white gold and platinum.

No matter what care you give your ring, every white gold ring will start to dull and a yellow hue will start to shine through. This is natural and unavoidable, but the gold’s original sheen can be easily restored through a process called Rhodium plating.

While platinum rings do not need Rhodium treatments as platinum does not originally start off as yellow, those who want a shinier look to their platinum engagement ring can opt to have their platinum band plated for more shine.

Get insurance.

As with any serious investment, it's wise to consider getting insurance for your engagement ring. While it might be emotionally difficult to ever have to replace your engagement ring, knowing you wouldn't have the financial upset if you ever did lose it can be more than worth it. 

Schedule professional cleanings.

Our jewelers are happy to give your engagement ring a thorough professional cleaning. Not only will we clean your ring, but we will examine it under magnification to make sure the prongs are secure, and to check for diamond fractures and loose stones. It is wise to have your ring professionally cleaned twice a year to maintain the structural integrity of your ring and keep it as dazzling as the first time you put it on. 

Repair broken jewelry as soon as posssible. 

Do you need your jewelry inspected or repaired? Our master craftsmen will repair, clean, and polish your jewelry and timepieces on the premises. Our services include ring sizing, rhodium plating, soldering, clasp replacements, pearl restringing, prong repair, diamond and stone setting, and watch repair. 

Learn more about jewelry repair by visting our Huntington Beach showroom, calling us at 714-596-3900, or visiting our website HERE. 

Comments | Posted in Blog By Ashley Stephens

Friday, August 31, 2018 2:24:02 PM America/Los_Angeles

We will have the entire Tacori RoyalT line available!

Earn DOUBLE Tacori Journey vacation credits with your purchase and other special offers

Please call for an appointment today
714-596-3900

Join us for Mimosas & Light Hors D’Oeuvres
Receive a Tacori jewelry dish for attending the event
Enter to win a diamond Tacori necklace (valued at $900) with purchase

Prepaid Visa Card with purchase:
$300 on $2500+ purchase
$500 on $5000+ purchase
$750 on $7500+ purchase
Special No Interest Financing available

EARN DOUBLE JOURNEY REWARDS FOR THIS EVENT ONLYReceive a FREE $100 Tacori Journeys voucher when you RSVP

Hand in Hand with Matching Bands

Every Tacori engagement ring purchased from September 1st through December 14, 2018, earn a $250 towards each purchase of any Tacori 18k Gold wedding band, and $500 towards each purchase of any Tacori Platinum wedding band.
Limited Time Offer

Comments | Posted in Blog By Affinity Blogger

Tuesday, August 28, 2018 2:19:52 AM America/Los_Angeles

July is wonderful a month to celebrate a birthday! From summer getaways to 4th of July BBQ's, July is a fabulous month to be born. Nothing marks the passing of another year better than jewelry when your birthstone is the beautiful ruby! Ruby is the traditional birthstone for July, and there are other birthstones that are associated with the month of July including Onyx, Carnelian, and even Moonstone.

The Origin of Birthstones

Have you ever wondered where the tradition of associating a certain birthstone with your birth month was born? Birthstones and their association to the Zodiac extends back to the twelve stones used in the Arron's breastplate mentioned in Exodus. However, the tradition is probably even far older. Adopted and further codified by Christians and related to a passage in Revelation; the association of birthstones with birth months continues in the West up to modern times. There are textual references to the association of certain stones with certain birth months from eighth century Poland and sixteenth century Germany. Exactly which stone represents which month was further refined in the 1870s and revised in 1912. For centuries stones have been associated with healing powers, luck and power— even more reasons birthstones are so popular.

Some Interesting Facts About Rubies

Rubies are a variety of the mineral called corundum and the line between pink sapphires and rubies is based on color rather than composition. Rubies have a Trigonal structure and the chemical name is Aluminum oxide. The hardness of a ruby is a 9. Rubies can be cut into a variety of different shapes, but brilliant cut and cabochon, also known as star rubies, are two of the most prized cuts for this fabulous, rare stone.

The Meaning of Rubies

Rubies are red and luscious, alive and mysterious. From their deep color comes the associations and symbolism associated with this gem. Rubies represent power and love. They also represent passion and energy. According to Bishop Marbodius from the eleventh century, "Ruby is the solitary and glowing eye which dragons and wyverns carry in the middle of their foreheads."

Shop ruby birthstone jewelry HERE. 

Comments | Posted in Blog By Ashley Stephens

Thursday, July 5, 2018 1:00:00 PM America/Los_Angeles

If a proposal is in your future, there's a chance you have a few things you know about engagement rings. Whether it be the best size, the ideal shape, or the rules for budget, we all have ideas of what is right that we have picked up over time. 

An engagement ring is both an emotionally and financially big purchase, so of course it is a purchase you will want to get right. Just like purchasing a car or putting a down payment on a house, it's best to go into it informed.

We've pulled together ten of the biggest engagement ring myths— and what is actually true— for discerning brides- and grooms-to-be.

Top 10 Engagement Ring Myths

A solitaire is a ring with a single round diamond.

Solitaire comes from the word ‘solo,’ meaning a single diamond when referring to an engagement ring. A solitaire ring can actually have any shape of center diamond. The only real standard for a solitaire engagement ring is that it has no additional diamonds on the band. You can absolutely have a heart shaped diamond solitaire engagement ring, for example!

Diamonds are indestructible and can’t be damaged.

While diamonds score a 10/10 on the Mohs Scale of hardness (meaning of all minerals, they’re one of the hardest and most difficult to destruct), it’s possible for a diamond to chip or crack if struck at the right angle with the right force. This is why it's a good idea to leave your ring in a safe place when working with your hands or playing hand-contact sports.

Platinum engagement ring settings are indestructible.

Just like its white gold and yellow gold counterparts, your platinum engagement ring setting can be damaged through excessive wear or blunt force. 

You have to spend XX% of your salary on the ring.

We've heard it all: that you should spent two months pay, three months pay, and a certain percentage of your annual salary on an engagement ring. This is a myth; the best budget is the one you come up with and that feels comfortable in your own financial situation. Remember, you can always finance, or pay with credit card. 

Round diamonds appear the largest compared to other shapes.

While round diamonds have the potential to sparkle more than any other diamond shape, their symmetry also makes them appear slightly smaller in comparison to a fancy shaped diamond of the same carat weight. The apparent size of any diamond, when viewed from the top down, can vary depending on the shape and size of the wearer’s hand. This is why it's a great idea to try on different diamond shapes and setting styles when beginning your engagement ring search.

The engagement ring and wedding band should match.

Gone are the days of the engagement ring and wedding band having to be a perfect match (thankfully). There are endless opportunities to create your own unique look with a mix of metals and styles between your engagement ring and wedding band. If you really want to create a unique look, choose more than one wedding band for a stacked look.

An true engagement ring has a diamond center stone.

While we love a diamond engagement ring, emeralds, sapphires, and other gemstones are stealing center stage in some stunning engagement rings. Each gemstone has its own beautiful hue and meaning, so there is no need to feel like you have to choose a diamond when finding or creating your perfect engagement ring.

The setting is just a stage for the center diamond.

While your center stone might be more expensive than the setting, both combine to make the whole package. If you view an engagement ring setting as simply a stage for the diamond, you could be missing out on some beautiful details. Give thought to the setting as much as the center stone.

The engagement ring has to be a surprise.

While most couples still prefer a surprise proposal, discussing what she likes and dislikes in engagement rings— or even stopping by the showroom to try on rings together— will help ensure your partner will love the final ring you choose. Don't worry— the proposal will still be a surprise!

Designing your own engagement ring is hard.

While custom designing your engagement ring can be a tedious process, it can actually be very easy (and cost efficient!) to design the ring of your dreams. A custom, handcrafted piece of jewelry from Affinity & Co. allows you the opportunity to create and design a one of a kind piece of jewelry that will become a part of you. Our designers give you the opportunity to create the jewelry piece of your dreams so you can be assured it will be exactly what you are looking for and enjoy for years to come. Learn more about custom design HERE. 

Comments | Posted in Blog By Ashley Stephens

Tuesday, June 26, 2018 12:55:15 PM America/Los_Angeles

If you're planning on proposing to your partner soon, you'll want the perfect ring. You know, the ring she will post all over Instagram, look at far too often, and be proud to show off to her friends.

While the options for engagement rings (diamond shape, ring style, gemstone choice, and size just to name a few things to consider!) can be overwhelming, it is totally possible to find the perfect ring she will love.

The first step is to find a ring that exemplifies her personal style. In doing this, you ensure she ends up with a ring that will compliment her lifestyle and that she will adore for a lifetime.

There are many ways to pick up on her style. Start paying more attention to the clothes she wears, the perfume she uses, the brands she loves, and her overall aesthetic to uncover her ideal jewelry style.

If She’s Old Fashioned

Soft and romantic, drawn towards all that is whimsical and nostalgic - perhaps she’s a bit more old fashioned. She’s likely an old soul who loves watching sunsets, reading novels, and collecting things from different eras. A glass of wine paired with a classic, black and white film is her idea of a romantic evening. If she’s dreaming of an intimate ceremony with close family gathered around in a charming garden with her favorite flower tucked behind her ear and violins playing in the background - she’s probably an old fashioned bride to be.

For an old fashioned gal, think delicate pieces with an old world feel. A touch of floral design mixed with a soft pastel hue or warm tones are likely to match her style preferences. Think feminine and romantic and vintage inspired.

If She’s Classic

There are tons of new and emerging trends in the world of bridal jewelry, but you might find that you’ve fallen for a women who’s a bit more traditional. If you’re bride to be is a bit more classic, chances are she enjoys the simpler things in life. She’s chic, but not flashy, refined and elegant. She knows that simple does not have to be boring. If she’s dreaming of a white wedding, complete with family, friends, and all the tried and true traditions - she’s probably a classic bride to be.

When shopping for her engagement ring, think simple yet beautiful, more modest and understated designs. Focus on rings with classic solitaire settings or prominent round or square cut diamonds in the center of a simple silhouette cast in white or yellow gold.

If She’s Modern

A modern woman is trendy and isn’t afraid to stand out in the crowd. She enjoys spontaneous adventures and knows how to make any day memorable. She’s into big, bold fashions that breakaway from the norm. If she’s dreaming of a destination wedding, a quick flight to a fun place, the more unexpected the better - she’s probably a modern bride to be.

For a Modern bride to be, think interesting shapes, bold colors, and fun designs - jewelry that makes a statement. Geometric patterns, dual-tones, loud colors, and unique features. Consider fun rings that incorporate asymmetric features, vibrant hues, and unexpected details.

If She’s a Creative

Fun, quirky, colorful... if her style is ever-changing, bold and bright, there's a good chance she's a creative. She is a unique gal who craves something out-of-the-box. She enjoys trying the latest restaurant and setting out for a drive without a map. Her perfect wedding includes a fun venue like a rooftop bar, a backyard, or the beach. While she thinks traditional engagement rings are pretty, her heart really craves special details that makes it all her own.

For the creative woman, look at colorful gemstones and less common shapes. Warm rose gold or a two-tone design would add an extra detail for the creative bride-to-be.  

And remember, no matter her personal style, we have the perfect ring for your bride to be. Shop all these engagement ring styles at our Huntington Beach showroom, or explore styles online HERE.

Comments | Posted in Blog By Ashley Stephens

Wednesday, May 30, 2018 12:51:10 PM America/Los_Angeles

May is bursting with greens when spring arrives and the foliage awakes from it’s winter sleep. Appropriately, the May birthstone Emerald, comes in an array of greens.  Affinity & Co. Jewelers carries a large selection of stunning Emerald jewelry. Treat your May birthday love to a custom jewelry piece with their beautiful birthstone or find that special sparkling Mother’s Day gift for your mom.  Discover fun facts about this gorgeous precious gem below.

Comments | Posted in Blog By Affinity Blogger

Tuesday, May 8, 2018 9:17:05 AM America/Los_Angeles

Moms deserve recognition and thanks every day, but Mother's Day is a good excuse to simply spoil them! Mother's Day falls on Sunday, May 13th, this year, so you still have some time to prepare!

Whether you are shopping for your own mom, picking out the perfect gift for the mother of your children, or making a wish ist for yourself, we have Mother's Day gifts she will love— and in every price range, so you have plenty of room leftover for brunch and flowers.

For the Trendy Mom

Gift the trendy mom earrings, a necklace, a bracelet, or a ring in beautiful earthy tones. These moonstone earrings are a beautiful, neutral piece that she can wear any day of the week! 

For the Trendy Mom 

Her jaw will hit the floor when you surprise her with a gemstone diamond band from Tacori or any one of our stunning designers. A band can be worn on its own or stacked with other rings, including her engagement ring! Stop in to explore bands in every price range, color, and shape.

For the Classic Mom

For the woman who loves style but isn't a fan of too much jewelry, a simple diamond or gemstone pendant is the perfect gift she will wear all year! These blooming beauties are Tacori. 

For the Stylish Mom

Surprise the minimalist mom with colorfil, chic she will adore, like these Charles Garnier Paris bangles. We have the perfect necklaces, rings, bracelets, and earrings she will love.

Stop by our Huntington Beach showroom to see our full collections, or browse gift ideas online HERE.

Comments | Posted in Blog By Ashley Stephens

Wednesday, April 25, 2018 12:15:52 PM America/Los_Angeles

TACORI Special Event
Hand in Hand with Matching Bands
Over 200 Wedding Band sets and Fashion Bands for you both to try on.

One Weekend Only!
April 27th - 29th

Call to make your appointment today
714-596-3900

Comments | Posted in Blog By Affinity Blogger

Tuesday, April 10, 2018 9:29:41 PM America/Los_Angeles

On March 22, 2018, we hosted our annual Martini Madness fundraiser and jewelry sales event!

We had a blast partnering with Assistance League of Huntington Beach, and raising money to help support their great cause. 

Here are a few pictures from the event!

Our bartender did a great job supplying delicious martinis throughout the evening. 

We had so much fun, and want to thank everyone for coming out to our event! We are already looking forward to next year's Martini Madness!

If you are interested in one of our hand-painted martini glasses, or any of our other jewelry pieces, then schedule a private viewing by clicking below or calling 714-596-3900.

Comments | Posted in Blog By GemFind Developer

Monday, April 2, 2018 2:18:53 PM America/Los_Angeles