Customer Appreciation Holiday Party
at Affinity & Co. Jewelers
December 15th, 10 am to 6 pm
Receive a Special Gift with every purchase
Refreshments will be served
*Holiday Hours Begin December 8th
Monday - Friday 10 am - 7 pm
Saturday 10 am - 6 pm
Sunday 12 pm - 5 pm
Monday, December 3, 2018 3:20:41 AM America/Los_Angeles
A solitaire engagement ring showcases the dazzling beauty of a single diamond. This engagement ring style is perfect for the bride who appreciates elegance and simplicity— and brides looking for a classic, traditional engagement ring. In a solitaire engagement ring, the diamond takes center stage, unlike a halo engagement ring or three-stone engagement ring. This engagement ring style is typically paired with a prong setting to maximize the sparkle.
A solitaire engagement ring setting is a perfect choice for any diamond shape, from round to pear to heart. This classic style can be personalized with metal colors, accent diamonds, and other details that will make an engagement ring one-of-a-kind. With a single center diamond, this ring style is a classic choice that never go out of style.
Our Favorite Solitaire Engagement Ring Settings at Affinity and Co. Jewelers:
Let us help you find the perfect solitaire engagement ring at our Huntington Beach showroom, or browse a selection online here.
Thursday, November 1, 2018 2:05:47 PM America/Los_Angeles
Picking out wedding bands is often one of the last big to-do's before walking down the aisle. Your engagement ring says yes to getting engaged... your wedding bands say yes to forever.
The wedding band is the perfect opportunity to enhance that beautiful engagement ring and really show off your personal style. Wedding band options are more unique than ever. You are no longer limited to the classic thin, coordinating band. Now you have colors, shapes and multiple bands to consider!
Affinity & Co. Jewelers is proud to offer Huffington Beach-area couples the best in men's and women's wedding bands. We offer many designs of men's wedding bands and women's wedding bands. We feature gold wedding bands, cobalt, palladium, platinum, silver, stainless steel or titanium wedding bands. You can also select from specific designer jewelers or specific wedding collections.
Four Things to Consider When Buying Her Wedding Band
Think about function.
If you are active or like to travel with minimal jewelry, you might like the option of wearing just your wedding band and leaving the engagement ring in the jewelry box. Consider a style that stands on its own so you have options that fit your lifestyle.
Choose your own look.
Do you like the matching look or are you into something that stands on its own apart from your engagement ring? Contrasting engagement rings and wedding bands are on trend and create a look that's all your own. If you love rose or yellow gold but have a white gold engagement ring, you might appreciate the mixed metal look with your wedding band.
Play with numbers.
The only thing better than one stunning wedding band is two! When creating a look that complements your engagement ring, two (or more!) bands might be perfect for you. Try on a pair matching bands stacked on either side of your engagement ring and see what you think!
We love the sparkle of white diamonds, but color is always invited to the party! Your wedding band can express your personal style or other things that are important to you like the birthstone of your partner or the month you will say "I do." The most commonly chosen colored stones in a wedding band are ruby, emerald and sapphire.
Visit our Huntington Beach showroom to view our complete engagement ring selection, or explore a collection online here.
Tuesday, October 16, 2018 11:03:00 AM America/Los_Angeles
Benefiting Project Self-Sufficiency
Affinity & Co. Jewelers is hosting this exclusive event on
November 8th, 4 pm to 7 pm
Prizes, Goody Bags
Food & Wine
• Bring a Gift Card for the Teens
• All donations will be matched
• New jewelry from our leading designers
Monday, October 15, 2018 10:58:24 PM America/Los_Angeles
Sapphire is the birthstone for those born in the month of September, although its popularity extends far past the ninth month of the year. Did you also know sapphire is also a traditional anniversary gift for four wedding anniversaries? Learn more about this beloved, royal blue stone below.
Folklore tells that sapphires will protect loved ones from envy and harm and grant the wearer spiritual enlightenment and inner peace. They are believed to offer healing properties for rheumatism, colic, and mental illness. Sapphires are also considered an antidepressant.
Sapphires to Celebrate Anniversaries
For couples looking for a traditional anniversary gift, sapphires are given for the 5th, 23rd, 45th and 65th wedding anniversaries. Couples celebrating these milestone anniversaries might consider a sapphire anniversary band that can be worn with the bridal set.
Thursday, September 6, 2018 2:26:36 PM America/Los_Angeles
Your engagement ring is likely one of the most precious items you own— both in terms of sentimental and financial value. By simply incorporating a few precautions and maintenance habits now, you will ensure your engagement ring shines for years to come!
We are sharing key tips to kep your engagement ring as dazzling as the day you first put it on!
Clean your ring at home with mild solutions.
Regularly wash your ring at home by soaking it in a mixture of warm water and mild dishwashing liquid for roughly 30 minutes before gently scrubbing it with a soft bristle toothbrush.
You can also clean metals and precious stones with baking soda with its mild, non-abrasive consistency that makes it perfect for cleaning. Simply pour a bit of baking soda into a bowl and mix it with a bit of warm water to create a soft paste. Take off your ring and use your fingers to gently rub the paste around the stone, the setting, and the ring. Rinse the ring in warm water and dry with a lint-free cloth.
Have a go-to safe spot.
Whether you always take your ring off to sleep or shower, or if you only remove it when you really must, it's wise to have a designated spot for it. Whether you choose a specific area in your jewelry box, or a small dish on your dresser, having a go-to location will cut down on the chances of forgetting where you put it.
Consider adding an alternative ring to the mix.
Many brides are choosing to rely on a “backup ring.” This ring is an alternate ring to your engagement ring that is often less valuable and can be worn without worry of it getting lost or damaged.
When you don't want to put your engagement ring at risk (a long day at the beach or gardening, for example), leave the real bling at home and opt for an alternative ring.
Avoid contact with harsh chemical residue.
Chemicals from everyday products (not just harah cleaners— even the ones in perfume, sunscreen, and lotion) can add residue to the ring and diamond, which can cause potential damage. Make it a habit to remove your ring before applying products that may be made with harmful chemicals.
Restore shine to white gold and platinum.
No matter what care you give your ring, every white gold ring will start to dull and a yellow hue will start to shine through. This is natural and unavoidable, but the gold’s original sheen can be easily restored through a process called Rhodium plating.
While platinum rings do not need Rhodium treatments as platinum does not originally start off as yellow, those who want a shinier look to their platinum engagement ring can opt to have their platinum band plated for more shine.
As with any serious investment, it's wise to consider getting insurance for your engagement ring. While it might be emotionally difficult to ever have to replace your engagement ring, knowing you wouldn't have the financial upset if you ever did lose it can be more than worth it.
Schedule professional cleanings.
Our jewelers are happy to give your engagement ring a thorough professional cleaning. Not only will we clean your ring, but we will examine it under magnification to make sure the prongs are secure, and to check for diamond fractures and loose stones. It is wise to have your ring professionally cleaned twice a year to maintain the structural integrity of your ring and keep it as dazzling as the first time you put it on.
Repair broken jewelry as soon as posssible.
Do you need your jewelry inspected or repaired? Our master craftsmen will repair, clean, and polish your jewelry and timepieces on the premises. Our services include ring sizing, rhodium plating, soldering, clasp replacements, pearl restringing, prong repair, diamond and stone setting, and watch repair.
Learn more about jewelry repair by visting our Huntington Beach showroom, calling us at 714-596-3900, or visiting our website HERE.
Friday, August 31, 2018 2:24:02 PM America/Los_Angeles
We will have the entire Tacori RoyalT line available!
Earn DOUBLE Tacori Journey vacation credits with your purchase and other special offers
Please call for an appointment today
Join us for Mimosas & Light Hors D’Oeuvres
Receive a Tacori jewelry dish for attending the event
Enter to win a diamond Tacori necklace (valued at $900) with purchase
Prepaid Visa Card with purchase:
$300 on $2500+ purchase
$500 on $5000+ purchase
$750 on $7500+ purchase
Special No Interest Financing available
EARN DOUBLE JOURNEY REWARDS FOR THIS EVENT ONLYReceive a FREE $100 Tacori Journeys voucher when you RSVP
Hand in Hand with Matching Bands
Every Tacori engagement ring purchased from September 1st through December 14, 2018, earn a $250 towards each purchase of any Tacori 18k Gold wedding band, and $500 towards each purchase of any Tacori Platinum wedding band.
Limited Time Offer
Tuesday, August 28, 2018 2:19:52 AM America/Los_Angeles
July is wonderful a month to celebrate a birthday! From summer getaways to 4th of July BBQ's, July is a fabulous month to be born. Nothing marks the passing of another year better than jewelry when your birthstone is the beautiful ruby! Ruby is the traditional birthstone for July, and there are other birthstones that are associated with the month of July including Onyx, Carnelian, and even Moonstone.
The Origin of Birthstones
Have you ever wondered where the tradition of associating a certain birthstone with your birth month was born? Birthstones and their association to the Zodiac extends back to the twelve stones used in the Arron's breastplate mentioned in Exodus. However, the tradition is probably even far older. Adopted and further codified by Christians and related to a passage in Revelation; the association of birthstones with birth months continues in the West up to modern times. There are textual references to the association of certain stones with certain birth months from eighth century Poland and sixteenth century Germany. Exactly which stone represents which month was further refined in the 1870s and revised in 1912. For centuries stones have been associated with healing powers, luck and power— even more reasons birthstones are so popular.
Some Interesting Facts About Rubies
Rubies are a variety of the mineral called corundum and the line between pink sapphires and rubies is based on color rather than composition. Rubies have a Trigonal structure and the chemical name is Aluminum oxide. The hardness of a ruby is a 9. Rubies can be cut into a variety of different shapes, but brilliant cut and cabochon, also known as star rubies, are two of the most prized cuts for this fabulous, rare stone.
The Meaning of Rubies
Rubies are red and luscious, alive and mysterious. From their deep color comes the associations and symbolism associated with this gem. Rubies represent power and love. They also represent passion and energy. According to Bishop Marbodius from the eleventh century, "Ruby is the solitary and glowing eye which dragons and wyverns carry in the middle of their foreheads."
Shop ruby birthstone jewelry HERE.
Thursday, July 5, 2018 1:00:00 PM America/Los_Angeles
If a proposal is in your future, there's a chance you have a few things you know about engagement rings. Whether it be the best size, the ideal shape, or the rules for budget, we all have ideas of what is right that we have picked up over time.
An engagement ring is both an emotionally and financially big purchase, so of course it is a purchase you will want to get right. Just like purchasing a car or putting a down payment on a house, it's best to go into it informed.
We've pulled together ten of the biggest engagement ring myths— and what is actually true— for discerning brides- and grooms-to-be.
Top 10 Engagement Ring Myths
A solitaire is a ring with a single round diamond.
Solitaire comes from the word ‘solo,’ meaning a single diamond when referring to an engagement ring. A solitaire ring can actually have any shape of center diamond. The only real standard for a solitaire engagement ring is that it has no additional diamonds on the band. You can absolutely have a heart shaped diamond solitaire engagement ring, for example!
Diamonds are indestructible and can’t be damaged.
While diamonds score a 10/10 on the Mohs Scale of hardness (meaning of all minerals, they’re one of the hardest and most difficult to destruct), it’s possible for a diamond to chip or crack if struck at the right angle with the right force. This is why it's a good idea to leave your ring in a safe place when working with your hands or playing hand-contact sports.
Platinum engagement ring settings are indestructible.
Just like its white gold and yellow gold counterparts, your platinum engagement ring setting can be damaged through excessive wear or blunt force.
You have to spend XX% of your salary on the ring.
We've heard it all: that you should spent two months pay, three months pay, and a certain percentage of your annual salary on an engagement ring. This is a myth; the best budget is the one you come up with and that feels comfortable in your own financial situation. Remember, you can always finance, or pay with credit card.
Round diamonds appear the largest compared to other shapes.
While round diamonds have the potential to sparkle more than any other diamond shape, their symmetry also makes them appear slightly smaller in comparison to a fancy shaped diamond of the same carat weight. The apparent size of any diamond, when viewed from the top down, can vary depending on the shape and size of the wearer’s hand. This is why it's a great idea to try on different diamond shapes and setting styles when beginning your engagement ring search.
The engagement ring and wedding band should match.
Gone are the days of the engagement ring and wedding band having to be a perfect match (thankfully). There are endless opportunities to create your own unique look with a mix of metals and styles between your engagement ring and wedding band. If you really want to create a unique look, choose more than one wedding band for a stacked look.
An true engagement ring has a diamond center stone.
While we love a diamond engagement ring, emeralds, sapphires, and other gemstones are stealing center stage in some stunning engagement rings. Each gemstone has its own beautiful hue and meaning, so there is no need to feel like you have to choose a diamond when finding or creating your perfect engagement ring.
The setting is just a stage for the center diamond.
While your center stone might be more expensive than the setting, both combine to make the whole package. If you view an engagement ring setting as simply a stage for the diamond, you could be missing out on some beautiful details. Give thought to the setting as much as the center stone.
The engagement ring has to be a surprise.
While most couples still prefer a surprise proposal, discussing what she likes and dislikes in engagement rings— or even stopping by the showroom to try on rings together— will help ensure your partner will love the final ring you choose. Don't worry— the proposal will still be a surprise!
Designing your own engagement ring is hard.
While custom designing your engagement ring can be a tedious process, it can actually be very easy (and cost efficient!) to design the ring of your dreams. A custom, handcrafted piece of jewelry from Affinity & Co. allows you the opportunity to create and design a one of a kind piece of jewelry that will become a part of you. Our designers give you the opportunity to create the jewelry piece of your dreams so you can be assured it will be exactly what you are looking for and enjoy for years to come. Learn more about custom design HERE.
Tuesday, June 26, 2018 12:55:15 PM America/Los_Angeles
If you're planning on proposing to your partner soon, you'll want the perfect ring. You know, the ring she will post all over Instagram, look at far too often, and be proud to show off to her friends.
While the options for engagement rings (diamond shape, ring style, gemstone choice, and size just to name a few things to consider!) can be overwhelming, it is totally possible to find the perfect ring she will love.
The first step is to find a ring that exemplifies her personal style. In doing this, you ensure she ends up with a ring that will compliment her lifestyle and that she will adore for a lifetime.
There are many ways to pick up on her style. Start paying more attention to the clothes she wears, the perfume she uses, the brands she loves, and her overall aesthetic to uncover her ideal jewelry style.
If She’s Old Fashioned
Soft and romantic, drawn towards all that is whimsical and nostalgic - perhaps she’s a bit more old fashioned. She’s likely an old soul who loves watching sunsets, reading novels, and collecting things from different eras. A glass of wine paired with a classic, black and white film is her idea of a romantic evening. If she’s dreaming of an intimate ceremony with close family gathered around in a charming garden with her favorite flower tucked behind her ear and violins playing in the background - she’s probably an old fashioned bride to be.
For an old fashioned gal, think delicate pieces with an old world feel. A touch of floral design mixed with a soft pastel hue or warm tones are likely to match her style preferences. Think feminine and romantic and vintage inspired.
If She’s Classic
There are tons of new and emerging trends in the world of bridal jewelry, but you might find that you’ve fallen for a women who’s a bit more traditional. If you’re bride to be is a bit more classic, chances are she enjoys the simpler things in life. She’s chic, but not flashy, refined and elegant. She knows that simple does not have to be boring. If she’s dreaming of a white wedding, complete with family, friends, and all the tried and true traditions - she’s probably a classic bride to be.
When shopping for her engagement ring, think simple yet beautiful, more modest and understated designs. Focus on rings with classic solitaire settings or prominent round or square cut diamonds in the center of a simple silhouette cast in white or yellow gold.
If She’s Modern
A modern woman is trendy and isn’t afraid to stand out in the crowd. She enjoys spontaneous adventures and knows how to make any day memorable. She’s into big, bold fashions that breakaway from the norm. If she’s dreaming of a destination wedding, a quick flight to a fun place, the more unexpected the better - she’s probably a modern bride to be.
For a Modern bride to be, think interesting shapes, bold colors, and fun designs - jewelry that makes a statement. Geometric patterns, dual-tones, loud colors, and unique features. Consider fun rings that incorporate asymmetric features, vibrant hues, and unexpected details.
If She’s a Creative
Fun, quirky, colorful... if her style is ever-changing, bold and bright, there's a good chance she's a creative. She is a unique gal who craves something out-of-the-box. She enjoys trying the latest restaurant and setting out for a drive without a map. Her perfect wedding includes a fun venue like a rooftop bar, a backyard, or the beach. While she thinks traditional engagement rings are pretty, her heart really craves special details that makes it all her own.
For the creative woman, look at colorful gemstones and less common shapes. Warm rose gold or a two-tone design would add an extra detail for the creative bride-to-be.
And remember, no matter her personal style, we have the perfect ring for your bride to be. Shop all these engagement ring styles at our Huntington Beach showroom, or explore styles online HERE.
Wednesday, May 30, 2018 12:51:10 PM America/Los_Angeles